In this episode of the Hypeafrobeatz Spotlight, we highlight Jesse Adesotu Woghiren, also known as The BB02, a Nigerian Super Star and music executive who was born and raised in America.
The native of Benin State and member of a royal family is well-known for his work as an entertainment mogul. He founded the American-based “BeyondTheSpheres Music” label in 2011 before returning to Nigeria in 2018 to launch Bigmanity Music and his “Collectives” Imprint “The Lemlines” for discovering new artists around the globe.
The performer identifies himself as a serial entrepreneur who dabbles in real estate investments, magazine production, acting, and fashion with a line called The LOTRAFX.
The mysterious artist is currently working on releasing some fantastic music from his new LP project. He draws inspiration from nature, life experiences, and legendary tales of some other greats, including Michael Jackson, Prince, Jesus Christ, Benson Idahosa Master P, JFK, Malcom X, and P Love Diddy, to name a few.
The Bb02 graduated from Northeastern University and holds a BHCC and ICCOBA degree; with his extensive education, it is only necessary that the mega star stresses the need to alter the music industry’s structure, particularly in Nigeria. The young philanthropist invests in finding young talents because she is passionate about how youthful talent is misused.
With dedication and perseverance over the years, the brand has become well-known alongside large companies like Universal Music, Soundcity, O2 Phone Company Germany, Guinness, and many others. It has also shared stages with almost all of Nigeria’s A List Music Icons.
The BB02 means 2022 and forever, which represents the Alphabet BB02 in numeric order as 2202, read from right to left is 2022, which stood for the year he officiallyised his new label Bigmanity Music and brand name The BB02. When asked about where the artist sees himself in the next five years, he responded, “I already in five years,” indicating that his style and energy was futuristic.
The bb02 announces the release of his LP, which will come right after some new music debuts. His first studio EP as an independent brand will then be released, followed by his highly awaited studio album, which will include a number of A-List stars from Africa and his second home, America.
According to the BB02, bigmanity music is here to stay.